Zines Are Not Blogs: A Not
Unbiased Analysis
Jenna Freedman
“[A friend of my neighbor] asked what a zine was and I gave
her a description that was worthy of Webster’s and then started showing
her various zines. … She looked at [my current masterpiece] briefly and
said ‘So a zine is like a photocopied blog.’”[1]
Matt Holdaway
“Well, in the simplest of terms she's probably right, but
in the simplest of terms I could say ‘A cat is like a dog except cats
meow, shit in a box and don't hump your leg.’ and be equally correct.”[2]
Eric Lyden
The first question I get asked when I explain zines to someone who is new
to the medium is, “You mean like a blog?” I suspect this is a common
misperception if the 13 entry thread on the topic (quoted above) from the
Zinegeeks Yahoo Group is any indication.[3]
As the reader might guess from the title of this article, my inclination
is to give a strongly worded negative response to this irritating
question. However, in the name of good librarianship, I will make an
attempt to answer the question fairly and honestly.
Definitions of the word “zine” vary tremendously, but they do tend to have
these common characteristics:
-
Self-published and
the publisher doesn’t answer to anyone -
Small,
self-distributed print run -
Motivated by desire
to express oneself rather than to make money -
Outside the
mainstream - Low budget
For the sake of this discussion, I will add:
-
No need for any
special equipment or knowledge - Portable
-
An expression of Do
It Yourself (DIY) culture -
Foster a community
among their creators and readers
In addition to some of the points above, blogs:
- Allow the creator to publish nearly immediately
- Are dynamic and can be altered or removed by the creator at any time
- Can be interactive, allowing comments from readers
Self-published
Blogs seem to be self-published, but ultimately the blogger is responsible
to someone other than him, her, or hirself.[4]
While blogs can be a very empowering medium, there aren’t many people out
there capable of fully hosting their own blogs. Therefore, there is
usually an Internet service provider that has the power to pull the plug
on something it deems offensive, be it because of politics, sex, religion,
copyright, or anything else. It’s also much more difficult for the average
blogger to be truly anonymous than it is for a zinester. Being able to
violate copyright and readers’ ethics or sensibilities have their good and
bad points. Part of what makes zines what they are and what makes them so
great is the total freedom not afforded to, but taken by the zinester.
Print run
A
zine cannot still be a zine and have a large print run. This is not true
for blogs. Some blogs have a million readers. Some of the most successful
zines circulate more than a thousand copies, but once they get beyond that
point, they cost too much to self-produce. This means that by many
definitions they’re not really zines anymore. After growing into 4 digit
distribution, zines often begin to rely on advertising and outside
printers and distributors—all people who then have an opinion about the
zines’ content and the power to impact it, by refusing to advertise in or
print what they don’t like.
Motivation
The desire to express rather than to profit as a motivation is something
of a commonality between zines and blogs. However, bloggers may have a
narrower scope on which topics they seek to express themselves. According
to Chris Dodge, Utne librarian and alternative publications expert,
“Blogs tend to be Internet focused, often, if not usually, reacting to
something published on the Web. Zines are rarely Internet focused (if
occasionally ZINE-focused). The two endeavors overlap, but the shared
subset is a smallish percentage of each milieu.”[5]
Outside the mainstream
An
unfortunate commonality is that both blogs and zines suffer from a similar
lack of heterogeneity, especially when it comes to the age of the creator.
According to the Perseus Blog Survey of hosted blogs, “92.4% of blogs
[are] created by people under the age of 30.”[6]
While zines are a minority majority effort, it is documented by more than
one angry compilation zine[7]
that the medium has been dominated by privileged white punks. I would even
go so far as to say that sometimes it feels like most zinesters are either
punk rock white bicycle kids living in Portland, Oregon or crafty home
schooling midwife mamas in their 30s. Even so, the voices and opinions of
young people and stay at home moms are underrepresented in corporate
publishing. This is their outlet.
Budget and special
knowledge
Zines and blogs are both low budget—if you have access to an
Internet computer. Clearly the publishers of the Zine Yearbook,
Jen Angel and Jason Kucsma, get the zines vs. blogs query a lot, too,
since they addressed the issue in the introduction to Volume 8 of the
Yearbook.[8]
As they put it, “You don't need any specialized equipment to broadcast
over the airwaves or record your ideas, and you don't even need a computer
to create or view zines. All you need is a pen, paper, and a couple of
dollars for the copy machine. … Because there are no economic barriers to
creating zines, they far bridge the digital divide (the gap between those
who have access -- and how much access -- and those who do not) as a
grassroots and decentralized form of media. You're getting the voices of
anyone with the gumption to put their words on paper -- not simply those
who have access to a computer.”[9]
Zines are not entirely free to create either, but historically, part of
the art of zining has been scamming as many of the materials and copies as
possible.
Portability
I’m sure there are people who read blogs by PDA on buses and in the
bathtub, but that’s just wrong.
DIY
The majority of blogs are not DIY. Many of them are hosted, and
furthermore the level of artistic achievement doesn’t yet compare to that
of zines, either. Shinjoung Yeo explains, “…the medium (paper vs. web) has
a great effect on the outcome. A zinester can be far more creative with
layout, design and materials than a blogger can. A blogger is generally
forced to create a linear structure and overwhelmingly bloggers use the
templates that are included or easily found to use with their software (blogger.com,
Movable type, word press...)”[10]
Community
Both zines and blogs foster community, with LiveJournal[11]
type services especially developing zinelike ties between their members.
Neither zines nor blogs are known for their longevity, but zinesters do
tend to keep up with their zine friends even after they stop writing a
particular zine and move onto a new one or quit the genre altogether. I’m
not sure that blogging relationships are set up to work post-blog quite as
well as their zine counterparts. And how often does anyone reread a blog?
Immediacy
A
primary feature of blogging is its instant gratification. Something
interesting happens, the blogger remembers a dream, or zhe reads a funny
post on another blog, and within moments of having that experience, zhe
can publish what happened and hir reaction to it for most any other
Internet enabled person to see—and link to. Although there is a genre of
“24 hour zines,” for quick turnaround, speed is not the norm in zine
publishing. Notes Dodge, “I think the key distinction is that a blog
posting tends to be written and published on the spur of the moment, as
opposed to a zine's creation over time. Most zines tend to be compiled,
with material gathered, written, or drawn over weeks, months or years, and
actually edited, if only by the zine publisher herself. Thus they are more
like little self-published books than blogs.”[12]
Change
Zines, although they’re called ephemera in library lingo, are actually a
lot more permanent than blogs. The zine reader gets to keep the thing
forever. When the reader returns to the zine, unless zhe has spilled
coffee on it or wrought some other type of damage, it will be the same. It
may disappear due to the holder’s negligence, but not because the zinester
couldn’t maintain hir domain name or website or could have, but got sick
of doing so. A factor so significant in defining the difference between
zines and blogs that it’s shocking this issue is so far down in this piece
is that zines are finished products (even if serials catalogers don’t
think so). Blogs are not. No matter how sloppy a zine is—and they really
can be a mess—someone has taken responsibility for the thing as a whole.
Blogs are in danger of only being as strong as their most recent post. The
pressure is to add to it daily. Zinesters also put pressure on themselves
to produce more regularly, but ultimately it doesn’t matter much. I am sad
when my friend Celia[13]
doesn’t send out a new zine for a year, but that doesn’t make me any less
likely to read the new one when it finally comes. In fact, the delay adds
to the thrill. If the blogger doesn’t post for a couple of weeks, zhe may
lose hir readership altogether.
Change
Another feature of the lack of permanence in the blogosphere is the fact
that the blogger can change a post anytime zhe likes. The first version’s
feed may get saved in an aggregator, or the site might be
preserved in the Wayback Machine[14].
If not, the reader has no way of knowing if the content was ever changed.[15]
The material is also vulnerable to hostile change in a way that zines are
not. Zines are not hacked. I suppose it’s possible, although very
difficult, but who would bother? Admittedly, though, this isn’t a problem
for the 5% of Internet users who read blogs via an aggregator (RSS).[16]
Interactive
There is one difference between blogs and zines that I’ll freely admit may
make blogs more powerful than zines (in this aspect only) and that is that
the potential for interaction between creator/reader and reader/reader is
much greater. Many zines have letters to the editor. Some even have
letters that respond to previous letters, but this is not zines’ strength
or purpose. Blogs provide an excellent forum for collaboration and
discussion. So then while zines are not blogs, blogs are also not zines.
“Interestingly enough I have a Hungover Gourmet zine and a
Hungover Gourmet blog. And they couldn't be more different.
“The zine features lengthy (at least in comparison to most
blogs), well thought out articles on a wide variety of topics with keen
illustrations.
“The blog is mostly food, drink and travel-related news
tidbits I find interesting, up-to-the-minute restaurant reports, news
about the zine and the like.
“Sad to think that somebody could blow off a movement with
centuries of history behind it with one sentence.”[17]
By
Jenna Freedman, Coordinator of Reference Services and Zine Librarian,
Barnard College
[1]
Matt Holdaway. “So it's like a photocopied blog” message on the
Zinegeeks Yahoo Group discussion list. Jul 18, 2005 7:47 pm.
Available to subscribers at
http://groups.yahoo.com/group/zinegeeks/.
[2]
Eric Lyden. “Re: So it's like a photocopied blog” message on the
Zinegeeks Yahoo Group discussion list. Jul 19, 2005 11:27 am.
[3]
http://groups.yahoo.com/group/zinegeeks/
[4]
In the spirit of the multitude of zines I’ve read on the topic of
gender and transgender issues, I’ll continue using the gender neutral
pronouns “zhe” for he or she and “hir” for him or her.
[5]
Chris Dodge in a personal e-mail. “Re: zines are not blogs article”
Tue, September 27, 2005
11:10 am
[6]
Perseus Development Corp., 2004
http://www.perseus.com/blogsurvey/thebloggingiceberg.html#demographics
[7]
Evolution of a Race Riot, edited by Mimi Nguyen is one example.
[8]
Jen Angel and Jason Kucsma, "Introduction," in
The Zine Yearbook, Volume 8, ed. Jen Angel and Jason Kucsma
(Toledo, OH: Become the Media, 2004), 5.
[9]
Jen Angel and Jason Kucsma, "Introduction," in The Zine Yearbook,
Volume 8, ed. Jen Angel and Jason Kucsma (Toledo, OH: Become the
Media, 2004), 5.
[10]
Shinjoung Yeo in a personal e-mail. “Re: new draft” Tue, September 27,
2005 11:27 pm
[11]
http://www.livejournal.com “LiveJournal is a simple-to-use (but
extremely powerful and customizable) personal publishing ("blogging")
tool, built on open source software.”
[12]
Chris Dodge in a personal e-mail. “Re: zines are not blogs article”
Tue, September 27, 2005 11:10 am
[13]
Celia C. Perez: I Dreamed I Was Assertive, Picaflor, and
Skate Tough You Little Girls zines.
[14]
This is a service provided by the Internet Archive
http://www.archive.org/web/web.php
[15]
Same goes for “born digital” government information. For more
information, see
http://www.freegovinfo.info/.
[16]
Lee Rainie. “The State of Blogging.” Pew Internet & American Life
Project. January 2, 2005. Viewed September 30, 2005:
http://www.pewinternet.org/PPF/r/144/report_display.asp
[17]
Dan Taylor. “Re: So it's like a photocopied blog” message on the
Zinegeeks Yahoo Group discussion list.
Jul 19, 2005
12:41 pm.
This article was written for and originally appeared in
Counterpoise. Summer 2005. Vol. 9, Iss. 3; p. 10. In the magazine
Charles Willett falsely claims copyright.
Contact Jenna if you want to use
more than just a tasteful portion of it for something.This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 2.5 License.
Zines Are Not Blogs
2006
article outlining the difference between zines and blogs
Jenna Freedman
Jenna Freedman
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